We had the pleasure of sitting down with Andrew Curtin, the co-founder of Chronicmedia, a B2B media company that offers news and in-depth insights to decision-makers in the UK construction industry. Andrew shared the inspiring story behind the founding of Chronicmedia and their exciting journey towards becoming a leading publisher in the construction sector.
According to Andrew, Chronicmedia initially started as a content marketing agency for construction companies, focusing on employer branding and recruitment marketing. Recognizing the recruitment challenges faced by the construction industry, Andrew decided to provide valuable information and high-quality journalism to address the lack of quality insights available in the sector.
Andrew’s vision led Chronicmedia to transition from an agency to a publisher earlier this year. With his keen eye for quality content and an extensive network within the industry, Chronicmedia launched its first vertical, Construction Wave, at the NextGen Construction event. The platform has gained remarkable traction, and they have recently welcomed renowned construction personality, Katie Kelleher, as the first podcast host for Construction Wave’s podcast network.
When asked about what sets Chronicmedia apart, Andrew humbly stated, “I don’t think there is anything fundamentally unique about us. We are taking a concept that has been around for generations and adding to it. However, we are tackling this from a digital and user experience perspective. We aim to provide seamless access to the information professionals need, offering a great experience in the digital age of construction.”
Running a bootstrapped business has been both a challenge and a blessing for Chronicmedia. While they have the autonomy to make decisions without external influence, Andrew acknowledges the desire to expand the editorial team and have more reporters on the ground. However, being bootstrapped requires careful financial management until they have sufficient resources to scale effectively.
Looking to the future, Andrew shared his aspirations of making Construction Wave a household brand in the industry. With this achievement, Chronicmedia plans to introduce more construction verticals such as Engineering Wave and Concrete Wave. Additionally, they aim to enhance their newsletter by transitioning from a weekly to a daily format, providing readers with up-to-date news that supports their professional growth. Furthermore, Chronicmedia is committed to expanding their podcast network, positioning themselves as the next generation of construction media.
In conclusion, Chronicmedia, under the leadership of Andrew Curtin, is revolutionizing the way professionals in the construction industry access information. By combining digital innovation, great user experience, and a commitment to high-quality journalism, Chronicmedia is making waves in the sector and paving the way for the future of construction media.
To read the full interview and explore more insightful content, visit Chronicmedia’s website at www.chronicmedia.co.uk.